Up the Ante on Your Father’s Day Packaging This Year and Gain More Customers
Arguably, dads are one of the most difficult individuals to send gifts to since preferences may range from small to big or items with specifics that no layman might understand. Oftentimes, it’s easier for them to just say ‘I don’t need anything’ when Father’s Day comes around but receiving something out of the goodness of their loved ones’ hearts is quite impossible no matter how tricky it is to get the perfect gift.
A few considerations will come into play: is the dad in your life funny? Does he appreciate functional things? Is he sentimental? The good thing about being resourceful on holidays such as Father’s Day is that you can make it easier to come up with a good present that creates an impact on dads through customized packaging.
This year, we’ve rounded up a couple of gift ideas that ups the ante on packaging for sellers that will give dads a smile on their faces. We’ve approached this list with every type of father figure in mind and with most options working out for most. The best thing about it is that everything is budget-friendly and will be easy to execute if you have the right custom supply partner around.
So if you’re still struggling to convince your customers to get their dads, stepdads, grandpas, or husbands a neat Father’s Day gift, here are a few good ideas that will straightforwardly tell them that they matter:
Personalized items
From mugs that say “Prank Master” to T-shirts with worn-out cliches like “Best Dad in the World”, custom-printed items he can use every day are always the top-of-mind gifts on Father’s Day.
However, these are what most people would consider as pretty lazy efforts by today’s standards. These days, you can probably take some time to go out of your way and consult graphic designers for specific print ideas that can be more appealing to dads or come up with crazy packaging designs that they’ll know are special and rare.
Try focusing more on some packaging that creates more impact from the outside then brings out the laugh-out-loud or tear-jerking sentiments once dads see what’s inside them. For example, if you plan to sell TV-themed gifts for dads, have your gift boxes printed with personalized themes of that TV show and ask your customers if they want to have their dads’ faces in place of their favorite characters. Not only will dads know that these gifts were well-thought of but they’ll also appreciate the time and care the giver placed into coming up with something that they alone own.
Boxed functional gifts
Speaking of effort, having your gift boxes embossed on the outside with personalized greetings also works for sentimental dads. One good idea is to get gift items like a swiss knife with various personalized tools that a dad can use and print out something like ‘for the avid tech dad’ or ‘the neatest dad in the world’ outside your gift boxes. Make the gifts you sell more special by having the dad’s name engraved on the items and they’ll surely keep the gifts forever.
Another great gift idea for function-savvy dads is by having your boxes customized so they can use them for other things. Modern printers and manufacturing suppliers now have the capability to come up with high-grade structurally modified boxes that come with die-cut window areas, inserts, or geometrically arranged compartments within a square box which dads can also use as storage.
Personalized tarpaulins and banners
If you want to think outside of the box and focus on giving your customers’ dads one hell of a party this year via promotional campaigns, have your go-to printer design some personalized tarpaulins or banners that will make dads feel like they are kings of the world.
Some printers who customize print designs for such formats accept single orders for various occasions and all you have to do is work with their print specialists for design specifications. You don’t even have to worry about getting low-quality prints or those kinds that blow up into pixels when you get them printed in large formats. Today’s commercial printers have the technology to come up with clear images with high resolutions that will surely capture audiences’ attention at any event, party, or function.
Whether you go for the standards such as 2 x 3; 3 x 5; or 6 x 6 feet, you’ll get excellent art and copy prints at affordable price quotes with the right printing partner.
Elite business cards
Nothing says ‘you’ve made it’ more than high-quality business cards for the accomplished dad. Most printers accept orders for 100 cards per box and you can offer personalized business cards with various designs such as one for business, another as a hobbyist, or yet another one as a simply funny take on a dad’s personality which they can all hand out to friends and colleagues.
Designing and personalizing these cards is the easy part but getting them to have that premium quality takes some expert opinion from your printer. Class A business cards usually have a glossy finish and engraved text against a darker solid color (like the ones you see in VIP memberships), while some are made out of high-end paper materials and are laminated, and may require typesetting or proofing. Go for those then give your business gift cards more class by customizing your box with a matte finish and with other exterior embellishments like embossing or foil stamping.
For all your printing and packaging needs this Father’s Day, Ezee Prints can be your partner to make your gifts for all occasions extra awesome. Contact them or visit their website now!